Saturday, August 05, 2023
Thursday, August 03, 2023
By Rebranding Twitter as X, Elon Musk Creates Social Media Confusion - The New York Times
So What Do We Call Twitter Now Anyway?
"With Elon Musk’s rebranding of the app, is Twitter’s name really retired? What about tweets? We unravel the terminology puzzle.
With a simple name change, Elon Musk has created confusion in social media.
The bewilderment stems from Mr. Musk’s move last month to rebrand Twitter, which he owns, as X. No major social media app has undergone such a name change before, at least while it had tens of millions of active users.
In 2016, Snapchat dropped “chat” from its corporate name, but kept the app’s name unchanged. When Facebook changed its parent company name to Meta in 2021, it also left the name of its flagship social network alone.
The rebranding has been hair-raising for Twitter fans, who embraced the company’s iconic blue-and-white bird logo and used a bird-related lexicon when talking about the platform. A tweet referred to a post; tweeting was a verb for posting, and sharing another person’s post was known as retweeting.
Some people have wondered if the X name will stick, especially with the word tweets still appearing on the site. The app’s home button is also still shaped like a birdhouse, and the company’s website — at least for now — remains Twitter.com.
So is the Twitter name retired? And do we now call a tweet a “xeet” or “xcerpt”?
Really, what do we call Twitter now?
Sorry, die-hard Twitter fans, it’s X.
X said its app would definitively be called X going forward. In marketing copy, the company declared, “The X app is the trusted digital town square for everyone.” The app has a new slogan, too: “Blaze your glory!” (Twitter’s previous tag lines included “Let’s talk” and “It’s what’s happening.”)
The Associated Press also updated its stylebook, which many regard as the gold standard, to reflect the name change. It suggested that media outlets call the company and its social media platform “X, formerly known as Twitter.”
Mr. Musk had laid the groundwork for the name change for some time. When he bought Twitter last year, he formed a new parent company, X Corp., for the transaction.
In other words, people are now using X, an app by X Corp.
Mr. Musk is slowly purging Twitter’s brand digitally and physically. While Twitter.com still sends users to the service’s familiar home page, so does X.com, indicating that the website could soon change. The bird branding that adorned the website and the app has been eradicated.
Mr. Musk also briefly erected a light-up X sign atop the company’s San Francisco’s headquarters last week. (It was removed this week after a permit dispute.) And he replaced the bird-themed names of conference rooms at X’s offices with X-themed names including “eXposure,” “eXult” and “s3Xy,” and ordered the removal of bird logos around the building.
What do we call tweets?
Tweets are now posts. In the same app update that wiped out the bird logo, the company swapped its classic blue “tweet” button for one that says “post.”
Some users have proposed other names for posts. One suggestion has been “xeets” (pronounced zeets), an X-themed play on tweets. Others suggested “xcerpts.” None of these terms seem to have caught on in a big way, at least so far.
Some of the app’s other monikers may also change. Retweets are likely to become reposts, while quote tweets — which refer to retweets that add one’s own commentary — may just become comments or quote posts.
Why did this change happen?
Mr. Musk has long been enamored with creating a company called X. In 1999, he started X.com, an online bank that later merged with the electronic payments service PayPal. Nearly two decades later, he bought the X.com website back from PayPal.
Mr. Musk has said he envisions X as an “everything app” that will allow users to share social media posts, order dinner and transfer money. Taking over Twitter was just the first step, he said.
“X is the future state of unlimited interactivity — centered in audio, video, messaging, payments/banking — creating a global marketplace for ideas, goods, services, and opportunities,” Linda Yaccarino, the company’s chief executive, posted last month.
What happens if I can’t shake off the Twitter name?
We get it! It will take time to adjust colloquially to X. The Twitter name and its bird-related vocabulary have been used since 2006 and were embedded in popular culture.
The change may be especially difficult since “it is extremely rare for consumers to develop a lexicon around a brand,” said Mike Proulx, a vice president and research director at Forrester. “It would be viewed as an advantage in most circumstances because it suggests a deepening of the brand-consumer relationship.”
Now Mr. Musk has to create that relationship with the X brand, even as some users insist they will stick to the old terminology.
“A lot of people are confused about what to do now that Twitter has been officially rebranded as X, and I thought I’d write up a helpful guide for those of you struggling with change,” one user recently wrote. “You keep calling it Twitter and pretend you do not see it!”
Wednesday, August 02, 2023
Tuesday, August 01, 2023
‘SHUT IT OFF!!’ Disruptive new ‘X’ logo removed in San Francisco
‘SHUT IT OFF!!’ Disruptive new ‘X’ logo removed in San Francisco
Construction crews dismantled the giant, blinking ‘X’ logo after 24 complaints were logged with the city
“SAN FRANCISCO — Construction crews dismantled a giant “X” sign atop the downtown building where the company formerly known as the Twitter has its headquarters Monday, after residents here complained of a bright flashing light that disturbed them throughout the night.
“SHUT IT OFF!!” read one of two dozen complaints to the city’s Department of Building Inspection about the sign. “It is currently flashing rapidly and extremely brightly. It is creating a massive nighttime nuisance and making it hard to sleep.”
Such is the latest chapter in Elon Musk’s chaotic rebrand of Twitter into “X,” which first caused headaches for its hometown last week when the company illegally tried to remove its original logo from the outside of the building. Then, over the weekend, the company affixed a giant X above the building, prompting 24 complaints about its structural safety and bright lights, according to the Department of Building Inspection.
On Monday, several residents of neighboring buildings said the blinding, flashingstrobe light above the building in downtown San Francisco was so strong that shades were not enough to keep the lights out. Sam Chand, who lives across from the headquarters, said it was a nuisance for him and his fellow neighbors Sunday night.
“I don’t understand why it had to be blinking that bright,” he said, as a massive crane worked on the building Monday. “Subtlety is not [Musk’s] strength.”
While some people stopped to snap pictures of the scene Monday, others seemed to shrug it off as yet another episode in an ongoing loop of absurdities happening at the building in their neighborhood. As the company’s relationship with its hometown has become an increasingly fraught, the nearby residents have had plenty to get used to.
Over the past year alone, the company formerly known as Twitter has been sued for failing to pay millions in rent, investigated for illegally converting offices into bunk rooms and been the target of vitriolic statements from Musk, who has likened the city to a “derelict zombie apocalypse.”
Then, this weekend, a city building inspector tried twice to gain access to the new rooftop sign, according to the city’s complaint tracker. Representatives of the company refused to let the inspector in, allegedly telling the official that the structure “is a temporary lighted sign for an event,” the complaint said. The inspector explained to on-site X representatives that the structure must be removed or abide by city code.
The building’s property owner will be fined for the installation and removal of the structure, as well as the cost of the city’s investigation into the matter, according to Patrick Hannan, a spokesman for the Department of Building Inspection.
Musk acquired the company for $44 billion last year and has made drastic changes since then, including shedding roughly 80 percent of the workforce primarily through layoffs, promoting more subscription services on the platform and restoring hundreds of previously banned accounts.
Matt Dorsey, a member of the Board of Supervisors whose district includes the X building, said he is trying to reach out to Musk via some of their mutual contacts so they can have a “productive” conversation about the company’s relationship with San Francisco.
He said the company’s actions over the past week have felt “adversarial” toward the city, and he can’t quite understand why Musk is allowing his company to act like that.
“They must know it was illegal, and I think they know better,” Dorsey said of the unpermitted installation of the sign. “I’m less concerned about the sign than what it may communicate about a contentious relationship with local government.”
Monday, July 31, 2023
Thursday, July 27, 2023
U.S. recovered non-human 'biologics' from UFO crash sites, former intel official says
U.S. recovered non-human 'biologics' from UFO crash sites, former intel official says
Ryan Graves, executive director of Americans for Safe Aerospace (left), retired Air Force Maj. David Grusch and retired Navy Cmdr. David Fravor are sworn in during a House Oversight and Accountability subcommittee hearing on UFOs on Wednesday.
"Three military veterans testified in Congress' highly anticipated hearing on UFOs Wednesday, including a former Air Force intelligence officer who claimed the U.S. government has operated a secret "multi-decade" reverse engineering program of recovered vessels. He also said the U.S. has recovered non-human "biologics" from alleged crash sites.
But while the topic of "little green men" did come up, much of the discussion centered on improving processes for reporting unidentified aerial phenomena, or UAPs — the military's term for UFOS. There were also calls to remove the stigma for aviators who report UAP sightings and to ensure oversight of government programs that investigate them.
Retired Maj. David Grusch, who went from being part of the Pentagon's Unidentified Anomalous Phenomena Task Force to becoming a whistleblower, toldthe House Oversight Committee's national security subcommittee that he had been denied access to some government UFO programs but that he knows the "exact locations" of UAPs in U.S. possession."
Wednesday, July 26, 2023
Tuesday, July 25, 2023
Monday, July 24, 2023
Elon Musk Changes Twitter’s Logo to an X - The New York Times
Elon Musk Changes Twitter Logo to an X
"The tech billionaire replaced the company’s blue bird silhouette with “X,” a term for what he has described as an “everything app.”
Elon Musk has made one of the most visible changes to Twitter since he took control of the social media company last fall: replacing its widely recognized bird logo.
In a tweet early Sunday morning Eastern time, Mr. Musk said that “soon we shall bid adieu to the twitter brand and, gradually, all the birds.” About 24 hours later, a stylized, black-and-white X appeared on the company’s website in place of the blue bird logo.
Twitter’s corporate accounts also adopted the new branding, which was projected onto the side of the company’s headquarters in San Francisco overnight. “Lights. Camera. X!” Linda Yaccarino, Twitter’s chief executive, posted on the site, accompanying a photo of the building.
“X” is a term for what Mr. Musk has described as an “everything app” that could combine social media, instant messaging and payment services, akin to the popular Chinese app WeChat.
Mr. Musk has said that buying Twitter is “an accelerant to creating X,” and the corporate entity he created to purchase and control Twitter is called X Holdings.
Mr. Musk spoke on a Twitter audio livestream early Sunday to say he was changing Twitter’s logo. “It should have been done a long time ago,” he said. “Sorry it took so long.”
A few hours later, Mr. Musk said in an email to Twitter’s employees that “we are indeed changing to X.”
“This is my last message from a Twitter email,” he wrote, before signing off with a salute emoji.
Mr. Musk has few barriers to making such alterations at the company after taking it private as part of his acquisition of the firm. But he could still encounter resistance from the banks that have lent him billions of dollars and the private investors he brought into the deal, who could raise concerns about jettisoning one of Twitter’s most visible assets.
The company saw its advertising revenue plummet amid the departure of sales executives and worries that the site had become more prone to problematic content. It now faces a well-funded rival in Threads, the recently introduced Twitter-like service from Meta, the owner of Facebook.
Twitter did not immediately respond to a request for comment.
Mr. Musk has had a long affinity for the letter X. In 1999, he co-founded X.com, an online bank, and later merged it with another start-up to create PayPal. In 2017, he said that he repurchased the X.com domain from PayPal.
Mr. Musk has not always followed through on his public pronouncements, such as when he tweeted that the company would create a content moderation council to judge what kind of speech is acceptable on the site.
But he has pressed ahead in altering certain Twitter practices, like ending the free verification of prominent users’ accounts, denoted by a white-and-blue check mark, and charging users a subscription fee for the check mark instead.
Jason Karaian contributed reporting.
Noam Scheiber is a Chicago-based reporter who covers workers and the workplace. He spent nearly 15 years at The New Republic, where he covered economic policy and three presidential campaigns. He is the author of “The Escape Artists.” More about Noam Scheiber
Ryan Mac is a technology reporter focused on corporate accountability across the global tech industry. He won a 2020 George Polk award for his coverage of Facebook and is based in Los Angeles. More about Ryan Mac"
Saturday, July 22, 2023
How to Direct A.I. Chatbots to Make Them More Useful - The New York Times
We’re Using A.I. Chatbots Wrong. Here’s How to Direct Them.
"To mitigate the production and spread of misinformation from chatbots, we can steer them toward high-quality data.
Brian X. Chen, The Times’s personal tech columnist, tested dozens of A.I. tools over the past two months.
Anyone seduced by A.I.-powered chatbots like ChatGPT and Bard — wow, they can write essays and recipes! — eventually runs into what are known as hallucinations,the tendency for artificial intelligence to fabricate information.
The chatbots, which guess what to say based on information obtained from all over the internet, can’t help but get things wrong. And when they fail — by publishing a cake recipe with wildly inaccurate flour measurements, for instance — it can be a real buzzkill.
Yet as mainstream tech tools continue to integrate A.I., it’s crucial to get a handle on how to use it to serve us. After testing dozens of A.I. products over the last two months, I concluded that most of us are using the technology in a suboptimal way, largely because the tech companies gave us poor directions.
The chatbots are the least beneficial when we ask them questions and then hope whatever answers they come up with on their own are true, which is how they were designed to be used. But when directed to use information from trusted sources, such as credible websites and research papers, A.I. can carry out helpful tasks with a high degree of accuracy.
“If you give them the right information, they can do interesting things with it,” said Sam Heutmaker, the founder of Context, an A.I. start-up. “But on their own, 70 percent of what you get is not going to be accurate.”
With the simple tweak of advising the chatbots to work with specific data, they generated intelligible answers and useful advice. That transformed me over the last few months from a cranky A.I. skeptic into an enthusiastic power user. When I went on a trip using a travel itinerary planned by ChatGPT, it went well because the recommendations came from my favorite travel websites.
Directing the chatbots to specific high-quality sources like websites from well-established media outlets and academic publications can also help reduce the production and spread of misinformation. Let me share some of the approaches I used to get help with cooking, research and travel planning.
Meal Planning
Chatbots like ChatGPT and Bard can write recipes that look good in theory but don’t work in practice. In an experiment by The New York Times’s Food desk in November, an early A.I. model created recipes for a Thanksgiving menu that included an extremely dry turkey and a dense cake.
I also ran into underwhelming results with A.I.-generated seafood recipes. But that changed when I experimented with ChatGPT plug-ins, which are essentially third-party apps that work with the chatbot. (Only subscribers who pay $20 a month for access to ChatGPT4, the latest version of the chatbot, can use plug-ins, which can be activated in the settings menu.)
On ChatGPT’s plug-ins menu, I selected Tasty Recipes, which pulls data from the Tasty website owned by BuzzFeed, a well-known media site. I then asked the chatbot to come up with a meal plan including seafood dishes, ground pork and vegetable sides using recipes from the site. The bot presented an inspiring meal plan, including lemongrass pork banh mi, grilled tofu tacos and everything-in-the-fridge pasta; each meal suggestion included a link to a recipe on Tasty.
For recipes from other publications, I used Link Reader, a plug-in that let me paste in a web link to generate meal plans using recipes from other credible sites like Serious Eats. The chatbot pulled data from the sites to create meal plans and told me to visit the websites to read the recipes. That took extra work, but it beat an A.I.-concocted meal plan.
Research
When I did research for an article on a popular video game series, I turned to ChatGPT and Bard to refresh my memory on past games by summarizing their plots. They messed up on important details about the games’ stories and characters.
After testing many other A.I. tools, I concluded that for research, it was crucial to fixate on trusted sources and quickly double-check the data for accuracy. I eventually found a tool that delivers that: Humata.AI, a free web app that has become popular among academic researchers and lawyers.
The app lets you upload a document such as a PDF, and from there a chatbot answers your questions about the material alongside a copy of the document, highlighting relevant portions.
In one test, I uploaded a research paper I found on PubMed, a government-run search engine for scientific literature. The tool produced a relevant summary of the lengthy document in minutes, a process that would have taken me hours, and I glanced at the highlights to double-check that the summaries were accurate.
Cyrus Khajvandi, a founder of Humata, which is based in Austin, Texas, developed the app when he was a researcher at Stanford and needed help reading dense scientific articles, he said. The problem with chatbots like ChatGPT, he said, is that they rely on outdated models of the web, so the data may lack relevant context.
Travel Planning
When a Times travel writer recently asked ChatGPT to compose a travel itinerary for Milan, the bot guided her to visit a central part of town that was deserted because it was an Italian holiday, among other snafus.
I had better luck when I requested a vacation itinerary for me, my wife and our dogs in Mendocino County, Calif. As I did when planning a meal, I asked ChatGPT to incorporate suggestions from some of my favorite travel sites, such as Thrillist, which is owned by Vox, and The Times’s travel section.
Within minutes, the chatbot generated an itinerary that included dog-friendly restaurants and activities, including a farm with wine and cheese pairings and a train to a popular hiking trail. This spared me several hours of planning, and most important, the dogs had a wonderful time.
Bottom Line
Google and OpenAI, which works closely with Microsoft, say they are working to reduce hallucinations in their chatbots, but we can already reap A.I.’s benefits by taking control of the data that the bots rely on to come up with answers.
To put it another way: The main benefit of training machines with enormous data sets is that they can now use language to simulate human reasoning, said Nathan Benaich, a venture capitalist who invests in A.I. companies. The important step for us, he said, is to pair that ability with high-quality information.
Brian X. Chen is the lead consumer technology writer for The Times. He reviews products and writes Tech Fix, a column about the social implications of the tech we use. Before joining The Times in 2011, he reported on Apple and the wireless industry for Wired. More about Brian X. Chen"
How Do the White House’s A.I. Commitments Stack Up? - The New York Times
How Do the White House’s A.I. Commitments Stack Up?
"Seven leading A.I. companies made eight promises about what they’ll do with their technology. Our columnist sizes up their potential impact.
By Kevin Roose
Kevin Roose examines the intersection of technology, business and culture.
This week, the White House announced that it had secured “voluntary commitments” from seven leading A.I. companies to manage the risks posed by artificial intelligence.
Getting the companies — Amazon, Anthropic, Google, Inflection, Meta, Microsoft and OpenAI — to agree to anything is a step forward. They include bitter rivals with subtle but important differences in the ways they’re approaching A.I. research and development.
Meta, for example, is so eager to get its A.I. models into developers’ hands that it has open-sourced many of them, putting their code out into the open for anyone to use. Other labs, such as Anthropic, have taken a more cautious approach, releasing their technology in more limited ways.
But what do these commitments actually mean? And are they likely to change much about how A.I. companies operate, given that they aren’t backed by the force of law?
Given the potential stakes of A.I. regulation, the details matter. So let’s take a closer look at what’s being agreed to here and size up the potential impact.
Commitment 1: The companies commit to internal and external security testing of their A.I. systems before their release.
Each of these A.I. companies already does security testing — what is often called “red-teaming” — of its models before they’re released. On one level, this isn’t really a new commitment. And it’s a vague promise. It doesn’t come with many details about what kind of testing is required, or who will do the testing.
In a statement accompanying the commitments, the White House said only that testing of A.I. models “will be carried out in part by independent experts” and focus on A.I. risks “such as biosecurity and cybersecurity, as well as its broader societal effects.”
It’s a good idea to get A.I. companies to publicly commit to continue doing this kind of testing, and to encourage more transparency in the testing process. And there are some types of A.I. risk — such as the danger that A.I. models could be used to develop bioweapons — that government and military officials are probably better suited than companies to evaluate.
I’d love to see the A.I. industry agree on a standard battery of safety tests, such as the “autonomous replication” tests that the Alignment Research Center conducts on prereleased models by OpenAI and Anthropic. I’d also like to see the federal government fund these kinds of tests, which can be expensive and require engineers with significant technical expertise. Right now, many safety tests are funded and overseen by the companies, which raises obvious conflict-of-interest questions.
A New Generation of Chatbots
A brave new world. A new crop of chatbots powered by artificial intelligence has ignited a scramble to determine whether the technology could upend the economics of the internet, turning today’s powerhouses into has-beens and creating the industry’s next giants. Here are the bots to know:
Commitment 2: The companies commit to sharing information across the industry and with governments, civil society and academia on managing A.I. risks.
This commitment is also a bit vague. Several of these companies already publish information about their A.I. models — typically in academic papers or corporate blog posts. A few of them, including OpenAI and Anthropic, also publish documents called “system cards,” which outline the steps they’ve taken to make those models safer.
But they have also held back information on occasion, citing safety concerns. When OpenAI released its latest A.I. model, GPT-4, this year, it broke with industry customs and chose not to disclose how much data it was trained on, or how big the model was (a metric known as “parameters”). It said it declined to release this information because of concerns about competition and safety. It also happens to be the kind of data that tech companies like to keep away from competitors.
Under these new commitments, will A.I. companies be compelled to make that kind of information public? What if doing so risks accelerating the A.I. arms race?
I suspect that the White House’s goal is less about forcing companies to disclose their parameter counts and more about encouraging them to trade information with one another about the risks that their models do (or don’t) pose.
But even that kind of information-sharing can be risky. If Google’s A.I. team prevented a new model from being used to engineer a deadly bioweapon during prerelease testing, should it share that information outside Google? Would that risk giving bad actors ideas about how they might get a less guarded model to perform the same task?
Commitment 3: The companies commit to investing in cybersecurity and insider-threat safeguards to protect proprietary and unreleased model weights.
This one is pretty straightforward, and uncontroversial among the A.I. insiders I’ve talked to. “Model weights” is a technical term for the mathematical instructions that give A.I. models the ability to function. Weights are what you’d want to steal if you were an agent of a foreign government (or a rival corporation) who wanted to build your own version of ChatGPT or another A.I. product. And it’s something A.I. companies have a vested interest in keeping tightly controlled.
There have already been well-publicized issues with model weights leaking. The weights for Meta’s original LLaMA language model, for example, were leaked on 4chan and other websites just days after the model was publicly released. Given the risks of more leaks — and the interest that other nations may have in stealing this technology from U.S. companies — asking A.I. companies to invest more in their own security feels like a no-brainer.
Commitment 4: The companies commit to facilitating third-party discovery and reporting of vulnerabilities in their A.I. systems.
I’m not really sure what this means. Every A.I. company has discovered vulnerabilities in its models after releasing them, usually because users try to do bad things with the models or circumvent their guardrails (a practice known as “jailbreaking”) in ways the companies hadn’t foreseen.
The White House’s commitment calls for companies to establish a “robust reporting mechanism” for these vulnerabilities, but it’s not clear what that might mean. An in-app feedback button, similar to the ones that allow Facebook and Twitter users to report rule-violating posts? A bug bounty program, like the one OpenAI started this year to reward users who find flaws in its systems? Something else? We’ll have to wait for more details.
Commitment 5: The companies commit to developing robust technical mechanisms to ensure that users know when content is A.I. generated, such as a watermarking system.
This is an interesting idea but leaves a lot of room for interpretation. So far, A.I. companies have struggled to devise tools that allow people to tell whether or not they’re looking at A.I. generated content. There are good technical reasons for this, but it’s a real problem when people can pass off A.I.-generated work as their own. (Ask any high school teacher.) And many of the tools currently promoted as being able to detect A.I. outputs really can’t do so with any degree of accuracy.
I’m not optimistic that this problem is fully fixable. But I’m glad that companies are pledging to work on it.
Commitment 6: The companies commit to publicly reporting their A.I. systems’ capabilities, limitations, and areas of appropriate and inappropriate use.
Another sensible-sounding pledge with lots of wiggle room. How often will companies be required to report on their systems’ capabilities and limitations? How detailed will that information have to be? And given that many of the companies building A.I. systems have been surprised by their own systems’ capabilities after the fact, how well can they really be expected to describe them in advance?
Commitment 7: The companies commit to prioritizing research on the societal risks that A.I. systems can pose, including on avoiding harmful bias and discrimination and protecting privacy.
Committing to “prioritizing research” is about as fuzzy as a commitment gets. Still, I’m sure this commitment will be received well by many in the A.I. ethics crowd, who want A.I. companies to make preventing near-term harms like bias and discrimination a priority over worrying about doomsday scenarios, as the A.I. safety folks do.
If you’re confused by the difference between “A.I. ethics” and “A.I. safety,” just know that there are two warring factions within the A.I. research community, each of which thinks the other is focused on preventing the wrong kinds of harms.
Commitment 8: The companies commit to develop and deploy advanced A.I. systems to help address society’s greatest challenges.
I don’t think many people would argue that advanced A.I. should not be used to help address society’s greatest challenges. The White House lists “cancer prevention” and “mitigating climate change” as two of the areas where it would like A.I. companies to focus their efforts, and it will get no disagreement from me there.
What makes this goal somewhat complicated, though, is that in A.I. research, what starts off looking frivolous often turns out to have more serious implications. Some of the technology that went into DeepMind’s AlphaGo — an A.I. system that was trained to play the board game Go — turned out to be useful in predicting the three-dimensional structures of proteins, a major discovery that boosted basic scientific research.
Overall, the White House’s deal with A.I. companies seems more symbolic than substantive. There is no enforcement mechanism to make sure companies follow these commitments, and many of them reflect precautions that A.I. companies are already taking.
Still, it’s a reasonable first step. And agreeing to follow these rules shows that the A.I. companies have learned from the failures of earlier tech companies, which waited to engage with the government until they got into trouble. In Washington, at least where tech regulation is concerned, it pays to show up early."