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Friday, June 04, 2010

How AT&T's Data Limits Affect You - PCWorld

How AT&T's Data Limits Affect You - PCWorld

Mobile phone users, rival carriers and Internet content providers may all feel the impact of AT&T's new data pricing plan.

Matt Hamblen

Friday, June 04, 2010 03:00 AM PDT
Make no mistake, the data limits AT&T set on smartphone and iPad users on Wednesday are a big deal.

In fact, they could be a huge deal. The new data pricing plans, which take effect on Monday, affect new wireless subscribers and, arguably, all the wireless carriers that compete against AT&T as well as their subscribers.

The announcement even affects the multitude of Internet content providers, including advertisers, which will be forced to re-think whether they are shipping too much superfluous content that data-restricted users might never click on out of fear of exceeding their monthly data limits. More...

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